The 9ICI logo has a unique typeface which combines both Arabic and European patterns. We took our starting point from the location of the conference (Qatar) and the fact that it was the 9th anniversary of the event. We wanted to merge these two elements. In the Arabic spelling of “Qatar” the letter Qaf (ق) looks very much like the digit 9. We decided to focus on this resemblance in the 9ICI logo.